Custom business systems, built in Cape Town.

A custom system is the admin behind your business: everything that happens after a customer fills in a form or sends a message. In most small businesses that admin is the owner, retyping the same details from WhatsApp into a spreadsheet, then into a quote, then into an invoice, and keeping track of where each job is by memory. The system takes that over. One intake or booking form lands where it should, every customer gets a record you own with the full history of their jobs, the confirmations, reminders, follow-ups and invoices go out on their own, and a simple dashboard shows you the numbers you check every week.

It's built around how you actually work, not the other way round, and it works with your website or on its own. If you don't have a website yet, I build those too, from R6,500: see web design in Cape Town, or the work.

• Built around how you actually work, not the other way round
• Intake & booking forms that land where you need them: WhatsApp, email, your customer list
• A customer list you own, with every job's history
• Automations: confirmations, reminders, follow-ups, invoices
• A simple dashboard for the numbers you check every week
• Works with your website, or on its own

The bar I build to: Inspecto, the compliance company my dad runs with 40 staff, where one form on the website feeds every job through 16 stages and nobody retypes anything. I've seen what that does to a business.

Custom systems start at R30,000 once-off. That's the floor, and I never go below it, but it isn't a price tag: every system is scoped to your business, and you get the number in writing before anything starts. The price is fixed in the written scope, so it doesn't creep. You pay 50% to start and 50% at handover, and nothing for the 30-minute call or the scope itself.

From month one the system runs on a care plan sized to it, R950 to R1,500 a month. That covers managing the hosting and any automation subscriptions, a monthly check that everything works, and up to about two hours of changes a month. For comparison, websites are priced separately: Starter sites from R6,500, Shop & Booking sites from R12,000, each with a R450-a-month care plan. The full list is on the pricing page.

• From R30,000 once-off, fixed in the written scope before you pay anything
• Nothing owed for the 30-minute call or the scope
• 50% to start · 50% at handover
• Care plan from month one, sized to the system: R950 to R1,500 a month
• The care plan covers hosting and automation subscriptions management, a monthly check, and up to about two hours of changes a month
• Websites priced separately: Starter from R6,500, Shop & Booking from R12,000

A system works with your website or on its own. Forms land where you need them: WhatsApp, email, your customer list. If the system sits behind a website I build, that site can take bookings through the tools you already use, such as Fresha, Setmore or NightsBridge, run a shop on Shopify, and take card payments through Yoco or PayFast, with money straight to your bank; and if you use none of those, enquiries come straight to your WhatsApp. The website side is what I do all day: 35+ concept sites, plus the shop built for Café Chiffon in Green Point.

One rule I keep: I never promise an integration I haven't tested. If your tool isn't on this list, I check it before it goes into the scope, not after. Under the hood it's hand-coded web pages and forms, with ready-made automation tools where that's faster than building it from scratch.

• Your website: a form on it feeds the system directly, or the system runs on its own intake form
• WhatsApp and email: where forms, confirmations and reminders land
• Your customer list: every enquiry becomes a record with the job's history
• Booking tools on the website: Fresha, Setmore, NightsBridge
• Shops and card payments on the website: Shopify, Yoco, PayFast
• Anything else: tested before it goes in the scope, never promised on the call